The Expectation Effect

Published in UK by Canongate. Paperback out now!
Amazon | Waterstones | Blackwells | Foyles | Hive

Published in the US on 15 February 2022.
Amazon | Barnes & Noble | Bookshop.org | Apple Books

 

 

The Expectation Effect is a journey through the cutting-edge science of how our mindset shapes every facet of our lives, revealing how your brain holds the keys to unlocking a better you.

People who believe ageing brings wisdom live longer.
Lucky charms really do improve an athlete’s performance.
Reappraising stress as energising increases your creativity under pressure.
Cultivating an indulgent attitude to food helps you lose weight.
Taking a placebo, even when you know it is a placebo, can still improve your health.

Welcome to The Expectation Effect.

In this award-winning book, David Robson takes us on a tour of the cutting-edge research that reveals the many profound ways that our expectations shape our experience. Bringing together fascinating case studies and evidence-based science, The Expectation Effect uncovers new techniques that we can all use to improve our fitness, productivity, intelligence, health and happiness.

Of course, you can’t just think yourself thinner, happier or fitter, but using this book you can reframe many different facets of your life, and in so doing start real psychological, physiological and behavioural change. These easy-to-use skills will help you on your way to becoming the person you want to be, living the life you want to live.

WINNER OF THE BRITISH PSYCHOLOGICAL SOCIETY BOOK AWARD

SHORTLISTED FOR THE GLOBAL ASSOCIATION OF APPLIED BEHAVIOURAL SCIENTISTS’ BOOK AWARD

A SUNDAY TIMES BEST PAPERBACK OF 2023

A BBC RADIO 4 BOOK OF THE WEEK

A FINANCIAL TIMES BEST BOOK OF 2022: HEALTH AND WELLBEING

A WATERSTONES BEST BOOK OF 2022: POPULAR SCIENCE

Praise for The Expectation Effect

“This is an utterly riveting and transformative book. You can’t afford not to read it!”
Nigella Lawson
“This book is entertaining, eye-opening, extremely useful and best of all, evidence-based”
Claudia Hammond
"Packed with science, stories and practical tips for anyone who wants to make better use of the remarkable body-mind connection”
Kerry Daynes, best-selling author of The Dark Side of the Mind
Click Here
Financial Times Best Book of 2022 - Health and Wellbeing
Click Here
“A fascinating, optimistic and empowering book."
DR MONTY LYMAN, author of THE REMARKABLE LIFE OF THE SKIN
Click Here
“Authoritative, measured, practical & encouraging, it will change your attitude to life’s challenges”
DR CHRISTIAN JARRETT, author of BE WHO YOU WANT
Click Here
"Beautifully written, science-based, and a gripping read. I loved it!”
DR MITHU STORONI, author of STRESS-PROOF
Click Here
"Based in science and packed with smart advice, THE EXPECTATION EFFECT will expand your mind - and maybe even extend your life"
DANIEL PINK author of WHEN, DRIVE, and TO SELL IS HUMAN
Click Here
"If you want to learn how to reframe your mindset, to feel healthier and happier in the process, this book is for you”
Melissa Hogenboom, author of The Motherhood Complex
Click Here
Previous slide
Next slide

Reader Experiences

How has The Expectation Effect affected you? Let me know

"The chapter on exercise has blown my mind"
Anonymous
"The hormone/food link is eye-opening. It really shows why dieting doesn't work and how an unhealthy relationship with food can change the way your body responds."
Anonymous
Previous slide
Next slide

David Robson

© 2024. All Rights Reserved

Twitter Linkedin-in

Privacy Policy

How has The Expectation Effect affected you?

Share the ways you have changed your mindset to improve your life.

By clicking Send, you will consent to your experience appearing on this website.